A pro esports team is getting $210 million to change its name

A pro esports team is getting $210 million to change its name

A pro esports team is getting $210 million to change its name

The annual $21 million payment is larger than many deals corporations have struck with traditional sports teams in recent decades to have their names attached to stadiums and arenas. It is similar to recent transactions like Citibank’s deal with the New York Mets ($21 million per year), MetLife’s contract with the New York Giants and New York Jets (about $19 million per year) and the British bank Barclays’ agreement with the Brooklyn Nets ($20 million per year).

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